You can upload, manage, publish, and archive videos in the Widen Collective, much the same way you do with images.


Upload videos

Virtually any video format can be uploaded to the Collective. Just like images, the Collective stores and manages the highest resolution of videos and converts them to other formats on the fly, automatically, when needed. You don't need to manage anything, other than uploading the high-quality master video.


The list of formats you can upload is long and constantly being expanded. Refer to the Widen Collective Supported File Types document for a list of supported and unsupported file types.


Any embedded XMP metadata for videos will be mapped to the assets in your site, and a full-length preview will be automatically generated for viewers to see videos.


Download and share videos

Videos can be downloaded or shared from your site and from mobile devices. Choose to download videos in a number of different formats. The Collective creates the requested format(s) on the fly from the high-res upload.


With permission, you can create video clips to download or share.


Share videos using a share link or choose from the available embed codes and embed videos into websites. Videos can be shared to YouTube or Facebook.


Play videos

Videos automatically play in HD using the HLS player. They'll play at the highest resolution available based on your bandwidth, but you can select a lower resolution if you need to.



You can adjust HTML text so videos automatically play or so they automatically size based on the device being used when they're opened. Refer to this article for details on how to modify the HTML.


Closed captioning 

After videos are uploaded, add a DFXP, SRT, or VTT file in a language of your choice to the video in the Captions area on the Asset Details page, and when they’re previewed or shared, the captions will display.


Check out this support article to learn more about video closed captioning.

If your videos are blurry in the beginning

Our video technology uses HTTP Live Streaming (HLS), which is a common video streaming feature that all major video providers use in one way or another. It works by providing a lower video bitrate (lower possible quality) while the available data stream is established for your web browser. Videos start at a lower bitrate and then improve based on the data stream available, so videos the video will always play and there should be no buffering.


If the available data stream reduces or improves during playback, the bitrate (and perceived quality) will also adjust up to the maximum available HD stream provided by the HLS service. The value provided by HLS is that available videos - even lower-quality videos - is better for viewers than an unavailable video that needs to buffer with other technologies.


Insights and Quick Insights

Track things like plays and views of videos from your site using the Insights app. Create charts of video views by month, how they're viewed, which are viewed most, and the site they're embedded in.



The Quick Insights feature allows you to see the number of plays, completed plays, and average retention for a video, as well as export that data.



Supported browsers

For more information about supported browsers for Flash and HTML5, refer to the JWPlayer Browser & Device Reference page.